Alloy Collectors

Service (s)

Web design, Photography and Packaging

Year

2024


Concept

Collaborating with Alloy Collectors was a fantastic opportunity to deliver a cohesive and impactful design solution. I took on the responsibility of designing a user-focused website that is not only easy to navigate but also visually compelling, trustworthy, and optimized to drive purchases. Capturing and optimizing the 2024/25 season’s product imagery was a key part of the project, ensuring high-quality visuals that enhanced the website while maintaining fast load speeds. Additionally, I created packaging that aligned seamlessly with the branding guidelines of prestigious football clubs, including Chelsea FC and Inter Milan, delivering a polished and professional result. This project exemplified my commitment to combining creativity with precision to help clients achieve their goals.


Website Design

The website design for Alloy Collectors focused on creating a seamless user experience that prioritizes clarity, trust, and aesthetic appeal. I developed a clean, intuitive layout that ensures effortless navigation, making it easy for customers to explore and purchase products. My work included designing the homepage, collection, and product pages, each tailored with unique themes for individual football clubs such as Chelsea FC and Inter Milan. This approach added a personal touch for fans, creating a deeper emotional connection with the brand. Additionally, I incorporated blog posts from fans, adding authenticity and engaging content to enhance the overall user experience. By optimizing the 2024/25 season’s product imagery for the web, I elevated the site’s visual appeal while maintaining fast loading speeds. The result is a website that seamlessly combines functionality, personalization, and style, presenting the brand in a way that builds trust and drives conversions.


Packaging

In addition to the website, I was responsible for designing the packaging for Alloy Collectors, which included both the sleeve and inner display. Each design was carefully crafted to adhere to the strict branding guidelines of the football clubs, such as Chelsea FC and Inter Milan, and gained licensor approval with minimal revisions—demonstrating my attention to detail and understanding of brand standards. I ensured that the packaging incorporated all necessary legal information and translations while maintaining a consistent layout and design across different clubs. The result was a professional, cohesive packaging solution that enhanced the product’s appeal while meeting all regulatory and brand requirements.


Imagery

I take pride in creating visually stunning imagery, even with low-cost setups, by leveraging the power of AI. By combining traditional photography techniques with innovative AI tools, I can enhance, refine, and transform images to achieve professional, high-quality results. This approach allows me to deliver creative and visually appealing content without requiring expensive equipment, ensuring accessibility for a wide range of projects. It’s all about using technology creatively to maximise impact while maintaining an efficient and cost-effective process.